Milk and Doogh Packaging

Dairy products are rich in vitamin D and calcium, making their daily consumption beneficial for the body. Milk and doogh (a traditional Iranian yogurt drink) are dairy beverages that possess these nutritional benefits. They are produced and packaged both traditionally and industrially. Therefore, the type, size, and raw materials of the packaging depend on the producer or customer orders. But how exactly are milk and doogh packaged?

Packaging for milk and doogh is crucial not only to prevent product spoilage but also to attract customers. An undeniable fact in this field is that the more unique and creative the packaging design and label, compared to other competitors in the industry, the more attention it will draw to the producer and the product. Of course, the impact of price on this process cannot be ignored. Packaging types vary due to different raw materials, sizes, specific designs, and manufacturing companies. This also affects the production volume of the packaging, as the more popular a packaging type is, the more it will be produced.

Milk and doogh packaging comes in various forms, but one feature is common to all: the cover around the bottles or the lid on cup packaging. A thin layer of foil and aluminum covers the bottles and cups of milk and doogh packaging, containing information about the product, including the manufacturer or country of origin, the nutritional content of the milk or doogh, the production and expiration dates, price, and usage and storage instructions.

These covers provide essential and comprehensive information about the product to the customer or consumer. They also make it easier for people to choose among a multitude of similar products; therefore, their presence is essential.

Now, imagine you enter a store that offers dairy products like milk or doogh from various manufacturers. In such a situation, which product would you choose? Undoubtedly, the packaging of all products is similar; however, your attention will be drawn to the product with comprehensive information, a creative design, and an appealing label. For this reason, the covers also play a significant role in the marketing of products.